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clear message

Catalogue: Nuffield Scholar Reports
I believe there is a place for militant action in all organisations so long as it is law abiding and it has an excellent public relations campaign that delivers a clear message about why farmers are protesting... I believe that a better measure is the willingness of the membership to pay for their representation, general public perception of the industry and the level to which government and industry approach the organisation for opinions and information... I believe that the keys to successful Australian farmer representation include; making sure that farmers are adopting the world's best environment and production practices, that they are proactive in promoting their industry, that total division should be avoided when justifiable dissent occurs and that farmers are prepared to value memberships as an investment in their future not as an annual cost...
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