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Final Report: CFF00001 - Understanding community attitudes and behaviours towards cereals and dietary carbohydrates

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Economic Outcomes: The aim of the research was to increase understanding of community attitudes and behaviours towards grain based foods, in particular products containing wholegrains and products containing wheat or gluten... Social Outcomes: Previous research has indicated that while the importance of cereal foods in a health promoting diet is internationally accepted, only a small proportion of Australians regularly meet recommended dietary intakes for cereal foods, including wholegrains... The results of the current study provide insight into factors associated with consumption of different kinds of cereal foods, how wholegrains, carbohydrates, and cereals are perceived by the general population, and the underpinnings of an emerging trend towards decreased gluten consumption...
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