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Collaborate to survive and thrive

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I believe those farmers who have the philosophy "my job is to grow the grain, not market it" may struggle under a new freer grain marketing arrangement, especially if they are not prepared to spend time on that arm of their business... The issue of accountability, often seen as a negative, can actually be a powerful tool to help drive a business forward I saw many examples of joint ventures in my Nuffield travels, some of which I will provide more detail on later in this report... I believe one of the great opportunities in agriculture currently is for more farmers to take control of their own destiny and create their own opportunities by becoming more business savvy...